I'm Holly Copsey, founder and Director of Virtually Priceless, an award-winning operations and virtual assistant team specialising in helping busy business owners and leaders free up their time, scale their operations, and run smoothly.
At Virtually Priceless we don't just assign tasks; we act as your right-hand team. From calendar and inbox management to project delivery, operations optimisation and executive support, we tailor our approach to your business rhythm and needs.
After a successful career in the City, serving as EA to senior executives in banking and finance, I noticed the relentless demands placed on leaders behind the scenes. I realised there was a gap in the market for high-quality, strategic support teams that truly understand the pressure, stakes and decisions business leaders face.
I started Virtually Priceless to create a team that doesn't just tick off admin, but adds value, anticipates needs and lets leaders reclaim focus, freedom and growth.
The VA industry offers either basic task completion or expensive executive assistants, but I noticed something essential missing: strategic support teams that understand senior leadership demands and add genuine value. Many busy business leaders were experiencing relentless demands with no high-quality strategic support, VAs who tick off tasks without understanding business context, ad-hoc help rather than integrated operational teams, generic services that ignore individual business rhythm and needs, and focus on task completion rather than leadership time reclamation. I wanted to create a business that bridges these gaps, building teams that act as right-hand partners, not just task executors.
In 2018 I formally launched the company, stepping away from my City role and building a remote team of dedicated virtual assistants and operations specialists. My early clients were leaders in transition who needed more than ad-hoc help. I built systems for client onboarding, team coordination and value delivery, and over time refined our offering into packages and bespoke support models.
My core offerings include executive support and calendar management, inbox and communications management, project delivery and coordination, operations optimisation, systems management and workflow design, strategic planning support, and bespoke team packages.
Today, Virtually Priceless supports clients across industries who are scaling, shifting, or reclaiming time. We've logged over 62,000 hours saved for clients, evidence of the real impact we deliver. We also mentor VAs, run community programmes for operations leaders and highlight how smart support frameworks enable sustainable growth.
The business demonstrates measurable impact with over 62,000 hours saved, showing tangible value. Executive background credibility comes from City EA experience that understands senior leadership demands. Client testimonials and referrals feature leaders sharing their reclaimed time and growth. Community building involves mentoring VAs and operations leaders. Strategic positioning means acting as right-hand teams, not just task executors.
If I restarted today, I would build scalable entry-level packages sooner for smaller business owners to build impact earlier, publish more case studies and video stories showing transformation of leadership time, delegation and growth, invest earlier in internal operations training so our team scaled seamlessly, and create measurement systems from the start to track and showcase hours saved and workflow improvements systematically.
Looking ahead I'm expanding our offering with VIP Operations Intensive Programmes for high-growth founders, launching the Visionary VA Circle for operations leaders, and creating online masterclasses on systems, delegation and leadership time reclamation. My vision is that when busy leaders think "I need the team that handles the lift so I can lead," they think of Virtually Priceless first.
Instead of just completing tasks, Holly's team, Virtually Priceless, acts as a strategic partner. With a background supporting senior executives, they focus on understanding your business needs, anticipating requirements, and optimising your operations to save you valuable time, not just tick items off a list.
You can expect a range of high-level support tailored to your business. This includes executive support like calendar and inbox management, project coordination, operations optimisation, workflow design, and even strategic planning support. They create bespoke packages to fit your specific goals.
This service is designed for busy business owners and leaders who are ready to scale or need to free up their time to focus on growth. If you feel overwhelmed by operational demands and need a proactive team that can manage the details, this is for you.
Success is measured by the real impact on your business. They track tangible results like the number of hours saved (over 62,000 for clients so far), workflows streamlined, and how much leadership time is reclaimed for strategic activities.
Using a curated directory like Fearless helps you find proven, high-quality professionals like Holly Copsey. It connects you with award-winning experts who have been vetted, saving you time and giving you confidence in your choice of strategic partner.
